Reducing Friction in IoT

While IoT has been the buzz of the last couple of years, we are yet to see mass market adoption of it in many product categories. Smart Homes being just one of many. At Silvair we've started working on smart homes many years ago and experienced the same kind of friction. Friction at end users struggling with complexity of setup and configuration. Friction at manufacturers, not sure which technology to bet on. Friction at distribution channels lacking clear brand leadership.

We've identified the way to remove that friction. It was precisely in Q3'2013 when Google announced Android 4.3 would support Bluetooth Smart. It became clear at that time Bluetooth Smart was a perfect base to remove the IoT friction. But it was just the base. Albeit the best, one could imagine, with huge brand awareness and revolutionary fundamentals.

We rolled our sleeves up and started working on technology known today as Silvair Mesh. A completely new networking software stack put on top of existing Bluetooth Smart radios. Fully capable of delivering the absolutely best user experience and performance, including features like:

• Most seamless unboxing experience
• Limitless radio range, thanks to resilient multi-hop mesh topology coupled with world's highest range Bluetooth Smart  modules (1500ft / 500m LoS)
• Ultra low power requirements: up to 8 years on coin cells
• Throughput of hundreds of multicast messages per second
• Capacity of tens of thousands of devices per network
• Dual layer security, including the most secure network setup process in the industry

The problem with that was the technology was proprietary and many customers of ours were hesitant to place their bets on a small startup's solution. So a year later, encouraged by Bluetooth SIG executives, we joined the Bluetooth Smart Mesh Working Group. Since then we've been contributing our best knowledge, expertise and ideas to the Standard. The Standard, which we believe. will be wildly and widely successful and will soon enable the manufacturers to roll out waves of new generation Smart IoT products to worldwide markets.